Sweetwood, Adele <br/><br/>
The Analytical marketer: how to transform your marketing organization 

 - Boston  Harvard Business Review Press  2016 
 - xi,180 p 
<br/><br/><label>ISBN: </label>9781625278456 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Technological Innovation<br/>Marketing--Management<br/>Quantitative research
<br/><br/><label>Dewey Class. No.: </label>658.802  / sw369a 2016