Sweezey, Mathew <br/><br/>
The context marketing revolution: how to motivate buyers in the age of infinite media 

 - Boston  Harvard Business Review Press  2020 
 - 257 p 
<br/><br/><label>ISBN: </label>9781633694026 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer's preference<br/>Context effects ( psychology )<br/>Market segmentation<br/>Branding ( Marketing )
<br/><br/><label>Dewey Class. No.: </label>658.8343  / Sw369c 2020