Chasing the monster idea: the marketer's almanac for predicting idea epicness
Mumaw, Stefan
Chasing the monster idea: the marketer's almanac for predicting idea epicness - New Jersey Wily 2011 - 217p.:ill.
with index
9780470915851
Management
Marketing-Forecastin; New products-Marketing; Creative ability in business
658.8 / M919c
Chasing the monster idea: the marketer's almanac for predicting idea epicness - New Jersey Wily 2011 - 217p.:ill.
with index
9780470915851
Management
Marketing-Forecastin; New products-Marketing; Creative ability in business
658.8 / M919c